The website is divided into two main subsections, but this division is not at the expense of information. On the one hand, the visitor has access to all the essential information about the company, the modern technology and the philosophy of Inikon, while, on the other hand, they have at their disposal all the useful information of the products and all those details, which will make them choose Inikon for their professional work.

Artware has met all the needs of the website’s visual content with professional photography of the company’s facilities and products. The choice of black and white photography, but also the careful presentation of the products, define the visual identity of the website and blend harmoniously with the artistic elements of the brand. For the purpose of the product’s complete presentation, Artware proceeded to photo-shoot and then process a set of more than 100 photos.

The creation of the website’s quality content included copywriting for both the corporate presentation and the description of the products. A fully categorised content that includes technical terms and information, still free from any creative addition, in order to be crystallised and directly absorbed by the professional who visits the website and looks for the exact specifications and of each product.